Midwest is having a Grand Opening event on Saturday, May 8th at the new
location - 5825 Excelsior Blvd.
Free brats, hotdogs all day
In-store specials and door prizes.
//Mike Behrendt
MGBehrendt(a)comcast.net
952-949-2268 home
651-334-0179 cell
I just received some donated taps to use at our booth at Club Nite from
Midwest.
A BIG thank you to Dave and Peter and everyone at Midwest.
We're lucky to have such a great store nearby. Please be good customers and
thank them when you shop there.
Their new location is wonderful - 5825 Excelsior Blvd in St Louis Park.
It's west of Hwy 100 on the south side of Excelsior in the two story brick
building across from SuperAmerica and Bunny's.
//Mike Behrendt
MGBrew(a)comcast.net
FYI
----- Forwarded Message ----
From: Susan Ruud <susan.ruud(a)ndsu.edu>
To: phc-club(a)yahoogroups.com
Sent: Tue, April 20, 2010 3:55:09 PM
Subject: [phc-club] AHA Conference A La Cart registration
From: Chris Williams [mailto:chris@brewersassoci ation.org]
Sent: Tuesday, April 20, 2010 11:42 AM
Subject: Homebrewers Conference A La Carte Registration Opens Up!
Hello Homebrewers!
A La Carte registration options have opened up for the Homebrewers
Conference. While the Full Conference and Seminars have filled up, you now
are able to register for Club Night, Pro-Brewers Night, or the Grand
Banquet. Please go to www.ahaconference. org and choose "Registration" to get
registered for these events, and do it quick as we're running out of space!
Cheers,
Chris Williams
Brewers Association
Events Registrar
303-447-0816 303-447-0816
williams@brewersass ociation. org
Be sure to Check Out our New Website: www.craftbeer. com !!!
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A few weeks ago I sent an email asking for volunteers to provide kegs
for the MHBA booth for Club Night and/or the MHBA session in the
hospitality booth. So far I have not heard from many volunteers.
Please let me know if you are able to provide a beverage (beer, mead,
cider) for serving at the conference. We will also be able to handle
some number of bottled beverages though kegs will be easier to handle.
--
Steve
Summit article in the Trib
Cheers!
http://www.startribune.com/business/91066129.html?elr=KArksUUUycaEacyU
On a recent tour of Summit Brewing Co., company President Mark Stutrud
proudly showed off a shiny new keg-filling machine that churns out 60
percent more beer per hour than its predecessor. And down in the cellar,
Stutrud pointed to the soon-to-be home of three giant new fermentation
tanks, allowing Summit to expand production by 13 percent.
It's all part of St. Paul-based Summit's biggest annual capital outlay
since 2006, and symbolic of how the nation's craft beer industry has
prospered during a recession that's flattened sales at the big
mainstream U.S. brewers.
Sales of craft beer rose 9.6 percent for the 52 weeks ending March 6, as
measured by volume, according to market researcher Nielsen Co. During
the same time, sales of domestic premium beer -- think Budweiser -- sank
6.1 percent, while volume in the nation's largest beer market, premium
light -- think Bud Light -- fell 2 percent.
Brewing industry experts say the recession has hit the mainstream beer
drinker harder than the craft-brew consumer. Even though craft beer
costs more than standard brews, the craft-beer drinker is generally more
affluent. Also, craft brews fit a niche that's been hot -- recession or
not -- in foodie circles: localization, be it locally produced beets,
beef or beer. Most craft brewers still are intensely local.
But perhaps most important, and a key to craft brewers' continued
prosperity, is the evolution of the American beer drinker. "Consumers
are really moving away from the mainstream," said Nick Lake, Nielsen's
vice president for beverage alcohol. They're more educated than ever
about beer, and increasingly into the variety -- hopped-up India pale
ales, chocolatey stouts, fruity Belgian styles and so on -- offered by
craft brewers, Lake said.
Plus, many beer drinkers in their 20s and early 30s have been weaned not
on pale mainstream lagers, but on the more complicated tastes of craft
beer. "They've grown up in a diverse flavor environment," Lake said.
They're beer drinkers like Chris Pangle, a 29-year-old grocery warehouse
worker with aspirations to be a fiction writer.
He grew up, so to speak, on craft beer in Oregon, one of the nation's
top spots for microbrews. "Even in high school, there was Mirror Pond
[an Oregon craft brew] at keg parties," Pangle said recently while
nursing a Surly Furious at the CC Club in south Minneapolis.
If he's stretched for cash, Pangle said he'll buy a cheaper non-malted
alcoholic drink, rather than switch from craft beer to the standard
stuff. "It's an acquired taste, and it's hard to go back."
Stutrud said he's heard such stories from 20-somethings on brewery tours
at Summit. "Craft beer has always been there, so it doesn't seem foreign
and weird to them."
A Minnesota focus
That wasn't the case back in 1986 when Stutrud became Minnesota's
craft-brew pioneer with the founding of Summit. Yet he carved out a
niche, and Summit has steadily grown, ranking as the nation's
19th-largest craft brewer in 2009, according to Brewers Association data
released last week.
The company's flagship Extra Pale Ale -- the original Summit brew --
still accounts for about 65 percent of its roughly $17 million in annual
sales. Its Horizon Red Ale, launched just a year ago, is its second most
popular brew with 5 percent of sales. And Summit's four seasonal beers
together comprise 16 percent of sales.
With Summit's spring beer, Maibock, almost out of stock, the brewery's
bottling line last week was humming with one of the first batches of
Hefe Weizen, its summer offering. Thousands of bottles of the wheat beer
rolled down the line, a din of clinking glass amid the fresh earthy
smell of yeast.
Most of that beer will be consumed by Minnesotans, particularly in the
Twin Cities. Summit has focused primarily on Minnesota, and 89 percent
of its sales are generated here, with far lesser amounts in the Dakotas,
Wisconsin and Chicago. The recession didn't totally bypass Summit and
some other craft brewers. In 2008, Summit's sales volume grew only 2
percent while the company had budgeted for 10 percent growth. Summit had
to lay off one worker in 2008 -- the first time that had happened -- and
cut its annual capital budget.
But 2009 was much better, with sales growing 8 percent by volume and 12
percent in dollar terms, Stutrud said. Four new jobs have been created
since mid-2009 -- it currently employs 50 -- and the company upped its
2010 capital budget to $1.4 million, double last year's. About $600,000
is funding two new stainless steel staples: the keg-filling machine and
the three 9,000-gallon fermentation vessels.
"A brewery is no place for a Norwegian with a stainless-steel fetish
because you can really blow your bank account," Stutrud joked.
Like Summit, New Ulm-based August Schell Brewing Co. saw a rebound in
craft-beer sales in 2009 after a significant deceleration of growth the
year before. Meanwhile, the upstart Brooklyn Center craft brewer Surly
Brewing Co. has been growing at a furious pace.
If only their big brewing brethren could say the same, or given their
already large volumes, at least say things have been looking up. Last
year, the nation's top-selling beer, Bud Light, experienced a 2.5
percent decline in shipments, its first annual decline ever, according
to Beer Marketer's Insights, an industry publication.
Meanwhile, Coors Light, the mainstream beer business's biggest success
story in recent years, saw shipments rise only 0.7 percent in 2009, down
from 3 percent annual increases the two previous years. In terms of
sales volume, the big winner last year among the nation's nine largest
beer suppliers was Boston Beer Co., maker of Sam Adams and the nation's
largest craft brewer.
Boston's shipments, while only a fraction of Anheuser-Busch's and
MillerCoors', were nonetheless up 11.8 percent in 2009 compared with the
year before. Said Beer Marketer's Insights publisher Benj Steinman, "The
craft guys have an advantage in the way they are perceived [among
consumers] that belies their size."
Indeed, while Summit seems ubiquitous in Minnesota, the company has only
about 2 percent of the state's total beer market, Stutrud said. His
plans for much of Summit's growth hinge on bringing the brewer's
Minnesota market share up to 4 percent or 5 percent over the next five
to 10 years.
Stutrud doesn't have a rocket-science approach to getting there. He says
he'll keep focusing on making high-quality, full-flavored beers. And his
sales team will keep working to bring that beer into more restaurants,
bars and liquor stores.
"We have to earn our business over time," Stutrud said.
Mike Hughlett * 612-673-7003
Next page
<http://www.startribune.com/business/91066129.html?page=2&c=y>
A new web-based "tv" show called Brewing TV focuses on the joys of homebrewing... from the smallest of the small... to the homebrewers who have gone pro. The website is live now, but our first episode doesn't drop until Friday, May 7th. We have some goodies up at the site to hold viewers over until then and will be adding more content up to the launch date. It's more of less based on people, places, and in and around the Upper Midwest as we get our feet wet, but we are planning trips across the country including a week in Portland next month.
http://www.brewingtv.com/
Also on Facebook:
http://www.facebook.com/BrewingTV?ref=ts
_________________________________________________________________
Hotmail has tools for the New Busy. Search, chat and e-mail from your inbox.
http://www.windowslive.com/campaign/thenewbusy?ocid=PID28326::T:WLMTAGL:ON:…
The article I wrote for Zymurgy about the NHC, pre-con events and Twin Cities beer scene in general is in the latest issue of Zymurgy (p. 38).
Got mine in the mail yesterday. Pretty nice spread with some recipes for Kris, Steve and Steve. Rawk!
Chip Walton
_________________________________________________________________
The New Busy is not the too busy. Combine all your e-mail accounts with Hotmail.
http://www.windowslive.com/campaign/thenewbusy?tile=multiaccount&ocid=PID28…
FYI
//Mike Behrendt
MGBrew(a)comcast.net
-----Original Message-----
From: Peter Mack [mailto:peter.mack@midwestsupplies.com]
Sent: Thursday, April 15, 2010 2:48 PM
To: MGBrew(a)comcast.net
Subject: Midwest is Hiring
Hello Michael,
Any chance you'd be willing to forward on the following texts to the
local Homebrewer Mailing lists for us?
Cheers!
Pete
www.midwestsupplies.com
------------
Hello Homebrewers/Winemakers:
Midwest Homebrewing and Winemaking Supplies in St. Louis Park is hiring
a Full-Time position. Job responsibility is 75% packing/shipping, with
the remainder 25% including Customer Service over the phone, taking
customers orders over the phone, and some light retail duties. We're
looking for enthusiastic homebrewers and home winemakers with
experience. Hours would fall mainly within the 9am to 7pm range Monday
through Saturday. Open to Saturday to Wednesday shifts, Sunday to
Thursday shifts, etc.
We are also open to part-time work on the weekend, 1 or 2 weekends a month.
Stop in to the store Monday through Thursday to apply (Ask for Dave):
Our new locations is:
Midwest Supplies
5825 Excelsior Blvd
St. Louis Park , MN 55416
www.midwestsupplies.com <http://www.midwestsupplies.com>
--
Peter Mack
Midwest Supplies
5825 Excelsior Blvd
St. Louis Park, MN 55416
http://www.midwestsupplies.com
Phone: 888-449-2739
Fax: 952-925-9867
First of all - JEREMY LAWSON - please contact me. I have your check, but not your email or phone.
LAST CALL to take the BJCP exam this Sunday, April 18, 9am at the St.Louis Park Byerlys on Park Center Boulevard, off Hwy 100.
Improve your score, go for a higher BJCP rank.
Let me know by Friday. $30 for the full retake.
- Al