Hey Al!

Summer is here (as we sweated through three days of 90+ degree heat here in New England last week!) and that means our Summer Ale is flowing and grilling season is reaching its peak in popularity across the country. From grilling a big piece of steak to boiling a seafood dinner, we love pairing food and beer in the summertime. While our summer staples, Samuel Adams® Boston Lager and Summer Ale, continue to be favorites for the warmer weather, we're hearing A LOT of love for our new summer brew Samuel Adams® Porch
Rocker.


                                While some of you are enjoying summer vacation, we still have a job (albeit a fun one) to do and we never take a break from brewing. Along with Porch Rocker, we've heard some great feedback from you on our newest small batch brews: Norse Legend and Verloren. Thank you for sharing your thoughts via Facebook and Twitter; we love to hear from you!


                                Before you read on, we'll leave you with this: If you haven't yet, grab your favorite Sam style, pick a recipe and get outside and fire up the grill, cause we've got a mouth watering What's on Tap for you this month!


                                Cheers!

In celebration of the start of summer, we've recruited our friend Chef David Burke to help reinvent a summertime favorite - the lobster roll - for beer and seafood lovers across the country. We infused it with the ultimate summer beer, Samuel Adams Summer Ale, which has a crisp wheat character and built-in spice packet of lemon zest and Grains of Paradise that complement the buttery, sweet lobster meat.


                                But don't worry; you don't have to travel to the shore to indulge in this seasonal specialty. Robinson's Prime Reserve, the online artisanal meat and seafood purveyor, makes recreating Chef Burke's recipe at home simpler than ever with the Samuel Adams Summer Ale Lobster Roll Packages, available now at Robinson's Prime Reserve.

Robinson's Prime Reserve, Samuel Adams Summer Ale Lobster Roll Packages:

                                - The Samuel Adams Summer Ale-Infused Lobster Roll Package includes 4 servings of Claw & Knuckle Lobster Meat (16 oz.), 4 artisanal rolls, and 4 Samuel Adams Summer Ale Glasses for $124.95

                                - The Samuel Adams Surf and Turf Package includes 4 (8oz) Aged Samuel Adams Boston Lager Cut Steaks, 4 servings of Claw & Knuckle Lobster Meat (16 oz.), 4 artisanal rolls, and 2 Samuel Adams Summer Ale Glasses and 2 Samuel Adams Boston Lager Pint Glasses for $174.95

                                - Fans will receive 30% discount when using the code SAMADAMS in step one of the checkout process at Robinson's Prime Reserve.


                                When coupled with Samuel Adams Summer Ale, these premium packages are sure to be the ultimate summertime food and beer experience. Be sure to take a look at our Cooking with Sam featured recipe below!

From San Francisco to Boston (and even Afghanistan!), we had some great submissions for our very first Show Us Your Summer Styles photo contest! Congratulations to Scott S. and his four-legged friend, appropriately named "Sam Adams" for their winning entry.

Thank you to everyone who visited our Facebook page to submit your photo of how you celebrate the summer months with Sam!

Come celebrate the joy of home brewing at the Samuel Adams American Homebrewers Association (AHA) Rally on Thursday, July 26th at our Boston Brewery. Chat about your newest recipe or piece of equipment with your fellow home brewers at this wonderful rally. Light fare will be provided by North East Cafe as well as a variety of raffle prizes. Visit the AHA website to learn more about the benefits of joining the AHA.

PLEASE NOTE: RSVP required. You must have an AHA membership, or be ready to sign-up for a membership (discounted from $38 to $33) upon arrival. Thank you!

Samuel Adams Brewing the American Dream® is proud to welcome a new craft brewer to the program! Rich Szydlo, founder of Big Shoulders Beer Company is an extremely passionate brewer who is just getting his brewery off the ground in Chicago. He has many years of homebrewing experience and after working for years in film production
and finance, Rich returned to the job he truly liked the most: bartending. While trying to figure out how to leverage his experience in the bar business, it came to him: "Hey, if I can make my own beer, why can't I sell my own beer?" Today, Big Shoulders
Beer Company celebrates Rich's deep love and commitment to the city where he grew up - Chicago!


                                Rich plans to use the loan he has received from the Samuel Adams Brewing the American Dream program to officially brew his first batch for distribution. His starting lineup will include Crosstown Wheat, an unfiltered wheat brewed with lemongrass and coriander as well as Hopapalooza IPA. To learn more about Brewing the American Dream, click here.

Building off the summer offer we highlighted above, our friend and Chef Partner David Burke created this Samuel Adams Summer Ale-infused Lobster Roll to help get your summer on a roll (yes, the pun was very much intended). We thought this might be a good recipe for our do-it-yourself folks who enjoy cooking/brewing from scratch. Enjoy!

• Ingredients:
• 16 oz. lobster meat (cooked)
• ¼ cup chopped celery
• ¼ cup chopped carrots
• ¼ cup diced green apples
• 4 tsp tarragon
• ½ cup mayonnaise
• 2 Tbsp cream cheese
• 2 Tbsp lemon juice
• 8 shaved scallions
• 4 artisanal rolls
• ¼ cup Samuel Adams Summer Ale

• Mix mayonnaise, cream cheese and Samuel Adams Summer Ale together in a mixing bowl. Mix cooked lobster meat, celery, carrots, apples, tarragon, mayonnaise mixture, and lemon juice in a mixing bowl. Place one quarter of the lobster meat mixture into each bun. Top with shaved scallions to taste. Serves 4 (and pairs nicely with a tall pint of Summer Ale!).


                                                For more recipe ideas, visit www.samueladams.com

IN THIS ISSUE

Beer & Lobster
Show Us Your Summer Styles
Open House
Cooking With Sam

Perfect for those warm summer days.

Since its arrival in 1996, Samuel Adams® Summer Ale has become a staple of the summer months. An American wheat ale, this seasonal uses malted wheat, lemon peel and Grains of Paradise, a rare pepper from Africa first used as a brewing spice in the 13th century, to create a crisp taste, spicy flavor and medium body. The ale fermentation imparts a background tropical fruit note reminiscent of mangos and peaches. All of these flavors come together to create a thirst quenching, clean, and refreshing beer perfect for those warm summer days.


                                Here in New England, we enjoy pairing Summer Ale with the sweet, rich, and buttery taste of lobster. Calamari and grilled salmon can also pair nicely with the citrus notes of this summer brew. Surprisingly, this brew can even complement the lemon notes in the mayonnaise found in potato salad! For more Summer Ale food pairing ideas, please visit our Course Pairings page.


                                Summer Ale is now available individually as well as in our Summer Styles variety pack. Visit our Find a Sam page to find Summer Ale, and all your favorite Sams, near you.

                                    We brew our many styles of Samuel Adams beer for the same reason you enjoy drinking them, simply for the love of beer.

Join us on Facebook and Twitter to keep up with
news, special event announcements, and to participate in the conversation with a community of beer lovers who are as passionate about Samuel Adams beer as you are.
                                

Tour Information

In our opinion, there is no better Samuel Adams experience than the one you get here at the Boston Brewery. Come learn about our history, the brewing process and, of course, taste some of our award winning beers.

TOUR HOURS

                                    Monday - Thursday: 10am - 3pm

                                    Fridays: 10am - 5:30pm

                                    Saturdays: 10am - 3pm

30 Germania Street

                                    Boston, MA 02130

                                    MBTA Orange Line -

                                    Stony Brook Station

We also offer a 10% discount to all those who present a military ID. Please note this discount does not apply to beer.

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